Your Checklist for Finding the Ideal Ticketing Platform
11th July, 2024
Whether you’re looking to upgrade your current system or take your first steps towards digital transformation, knowing where to start can be tricky.
Online ticketing platforms come in all shapes and sizes, and there's no shortage of options in today’s software marketplace. Some are all-purpose, whereas others are specifically designed with attractions in mind.
Busy operational managers need to know which system is best suited to handle their attraction’s day-to-day needs, while also achieving wider business objectives.
There’s no substitute for research. Although it takes time, scoring each option against key criteria such as functionality, agility, scalability, security and cost will enable you to find the system most suited to your attraction’s needs. Service also matters. Not all platforms offer round-the-clock support and expert guidance through the implementation phase and beyond.
This checklist should prove a useful reference point for any attraction considering an investment in a new ticketing platform.
The checklist
Functionality
- Integration with existing tech stack – Easily integrates with your current technology systems, ensuring seamless operations.
- Easy to connect with payment channels and OTAs – Seamless integration with credit cards, digital wallets, bank transfers, Direct Debit, as well as a range of popular online travel agencies.
- Real-time data dashboards and reporting – Gives managers and business leaders full visibility over-bookings and detailed reporting for informed decision-making.
Agility
- Intuitive mobile interface – Offers a user-friendly interface to meet modern customer expectations and enable on-the-go booking management.
- Centralise all data streams in one place – Linking your booking system with channel management platforms and staff scheduling software is a major advantage for operational planning.
- Quick implementation process – Allows your business to continue operating as normal without significant downtime as the new system goes live.
Scalability
- Modular approach – Allows for adding new features and functionalities as your business grows, rather than a rigid, one-size-fits-all software.
- Can handle high volumes of transactions – No issues when managing a high volume of bookings without compromising performance, key for long-term growth.
- Multi-location support – Supports booking management across multiple locations with ease.
Security
- Compliance with PCI DSS – Ensures your attraction is always in line with the latest PCI DSS standards for secure payment processing.
- Strong access controls and encryption – Employs robust access controls and encryption to protect sensitive data.
- Regular security patch updates – Receives frequent security updates to safeguard against new threats.
Cost
- Clear pricing structure, no hidden fees – Provides a transparent pricing model with no unexpected costs.
- Demonstrable ROI – Offers measurable returns on investment through improved efficiency and increased bookings.
- Free demo or trial option – Available with a free demo or trial period to evaluate the system before committing to an investment.
Why choose DigiTickets?
Many attractions come to us because they’re looking for a best-in-class ticketing system that can adapt to their business needs.
Some are just starting their digitisation journey, whereas others are struggling to deal with ongoing issues and need a stronger infrastructure to support staff and guest experiences.
Unlike other providers, our booking software suite is built with attraction operators' needs in mind. We support clients with a range of essential systems, including ticketing, payment services, self-service kiosks, EPOS, channel management, and staff scheduling.
Want to learn more about how DigiTickets can support your business? Arrange a call back from one of our friendly experts, or feel free to get in touch directly on 01392 826980.